Endorsements... Anything For More Bucks?
Stardate 4108.4
A lot of entertainers and Stars get endorsements. From Hair care products to cars to equipment and tools. Linda Carter (Wonder Woman) has done eyeglass commercials for ages. A lot of athletes and musicians endorse actual equipment they sometimes use, and this makes a lot of sense.
Perhaps you have all seen the classic old Sergei Fedorov Nike commercials. Man, I used to laugh at those :) He would deke out 14 forwards and 12 defensemen with his fancy Nike skates... or the Goalie turned janitor who couldn't stop Fedorov on those same Nike skates...
Fedorov in his fancy Nike skates
Guys like Steve Vai and Paul Gilbert use Ibanez guitars... and those ads always rock out. I mean any endorsement that gives you wicked guitars is great! It even fits in with your career! Made me go and buy an Ibanez, and frankly, I love it. I wish they would give me free guitars too.
Gilbert and his Ibanez Axe
Then some guys seem to get the shaft when their managers are wrustling up endorsements. Rafael Palmeiro was stuck with Viagra. How does that feel, everytime he goes up to bat and strikes out? I didn't know, but apparently Sammy Sosa and A-Rod also endorse Viagra. Of course, Palmiero says he doesn't actually use the product. What kind of spokesperson is that? Hmmm.
Palmiero and Rodriguez Can't Bat with Wood
My wife gave me some snacks to eat yesterday. I had never seen them before, but I do really enjoy the classic old Marshmallow Krisp snacks... These really made me wonder though. A guy like this makes Zillions a year, and somehow, his manager got this advertising gig for him...
Rivera and His Marshmallow Snack
They do taste quite nice actually, and since I have two, I can save one for later. They have a fair amount of marshmallowy goodness, and the overall feeling of relief is indeed Sweet. They make for a good snack and after I am done, I wonder which Mega-Million Dollar Star will try to sell me toothpaste that they don't use?
Maybe Mike Tyson should do ads for Colgate :)
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