Broadcasting suicide

Stardate 5648.45

We all like to watch the tube to some degree or another. If you are like me at all, you will probably find most commercials on television either silly or downright insulting to our intelligence. I don't watch a lot of tv and this is one reason, but when I do, I tend to go do something when commercials come on, or simply "phase" them out. many people will surf while commercials are on, or at the very least, flip back and forth between two programs.

This could all change however, as Royal Philips Electronics is developing technology that could allow broadcasters to freeze the channel, thus making you watch the commercials unless you walk away from the tv. In other words, no flipping between channels. So far, it may only be used on certain programs, and the tech would be housed either by the television itself, or a box on top. Philips said they will not put this tech in their own television products, but would rather market it out. SMART MOVE! You want to see sales drop off the face of the earth?

In my opinion, not being able to switch channels during a commercial would make me stop watching tv period! In fact, I think the fastest way to lose viewers would be for broadcasters to implement this ridiculous technology.

Good luck with the ratings once you start doing this folks!!!